Tired of dreading swimsuit season because nothing makes you feel comfortable and confident?
You know the struggle. Bikinis that ride up and create bulges where there were none. One-piece swimsuits that somehow make you feel more self-conscious, not less. Endless changing-room mirrors and that familiar feeling that “nothing looks right on me”.
What if you could find a swimsuit that makes you feel confident instead of anxious?
This is the swimsuit you've been looking for.
Carefully selected by people who understand that a day at the beach should never come with unnecessary worries. Every piece is chosen with real women in mind—not the airbrushed versions you see in magazines, but women whose bodies have lived, changed, and deserve to feel beautiful.
Why Women Love These Swimsuits
✔ Flattering Tummy Coverage – Thoughtfully designed ruching and high-waisted styles help smooth and flatter without feeling restrictive.
✔ Supportive Yet Comfortable – Built-in support where you need it most, with comfortable stretch everywhere else.
✔ Coverage Options for Every Preference – Choose from tankinis, swim dresses, one-piece swimsuits, or high-waisted bikinis to find the style that makes you feel your best.
✔ Strategic Prints & Details – Carefully placed patterns and design features that enhance your shape rather than draw attention to areas you'd rather minimise.
✔ Stays Securely in Place – Well-constructed fits and secure straps allow you to swim, relax, and enjoy yourself without constant adjustments.
✔ Practical Features – Adjustable straps, removable padding, and thoughtful details designed with comfort and functionality in mind.
Made to Last
This isn't fast fashion that loses its shape after a few wears.
For over 10 years, we've been selecting pieces that combine style, comfort, and confidence. The kind of swimwear that becomes your go-to favourite, season after season.
Size Guide
Most styles run slightly small, so we recommend choosing one size up for the most comfortable fit.
High-waisted styles and tankinis offer the greatest tummy coverage.
Ruched designs are among the most flattering and forgiving options for a wide range of body shapes.
Limited Availability
This Summer Sale won't last forever. Once these pieces are sold out, they will not be restocked.
Finally, swimwear that lets you focus on enjoying yourself—not worrying about how you look. 🌴☀️
If our product does not meet your expectations, you can return it within 30 days of receiving your order. Before returning any items, please contact our customer service team at info@emilygeorgelondon.com and provide the reason for your return so we can process your request correctly.
We are offering free shipping within the United Kingdomfor all orders.We ship our packages with a Track & Trace codeso you can always monitor your order. You will receive the Track & Trace code via email within 1-24 hours after placing your order.
Emily & George London has over 3,172+ satisfied customers, and our customers give us an average rating of 4.7/5.0.
